A native of San Francisco, California, Minette Chan has a well rounded marketing & advertising background in multicultural and general market. She obtained her Bachelors Degree in Interdisciplinary Studies with a minor in Ethnic Studies at UC Berkeley. She did in-depth research in the field of Mass Communications, Business, and Psychology. Immediately following her undergraduate graduation, she went on to obtain her Master's Degree in Global Marketing Communications and Advertising at Emerson College.
She has 7 years experience working in the agency world on the mainland. Most recently, Minette worked for Universal McCann, which was ranked National Media Agency of the Year in 2016. Minette’s focus lie in Digital Media where she specializes in campaign strategy, media buying/planning, and placement optimizations to meet client's KPI's.
Her past clients include: Verizon, Comcast, Emblem Health, Subaru, Fedex, Shiseido, Thunder Valley Casino & Resort, PG&E, Wells Fargo, BMC, Creative Energy, Meritage Medical Network, and Marie Forleo International.
In 2015, her husband’s career brought the two of them to Hawaii. Lent Enterprises Digital is excited to have a team member with experience working at some of the nation’s best agencies. Her skills and expertise are sparse to non-existent in Hawaii’s agency market.