AUDIO CREATIVE

We can produce top quality jingles and compelling radio creative for your company that target your audience and generate more business.

CLIENT JINGLES

Jingles can sonically etch your company, product or brand into people’s minds, and create a sense of familiarity that can be of great benefit to your business. What people don’t realize is that a jingle is so much more than just catchy lyrics.  No one really thinks about the ukulele underscore, the instrumentals behind the vocalist, the music bed, or the beat that is driving the entire jingle. 

 

We’d like to share with you the basic process to creating a professional commercial jingle with Lent Enterprises Digital.

Step 1: Initial Meeting

Jason talks with you about your brand or product, target market and other details. He also gets a feel for the tempo and emotions you want to evoke in your jingle, whether it is happy, peaceful, upbeat, serene, endearing, or joyful, etc.  

 

Step 2: Research

He researches other jingles in your industry, and the music of your target market ensuring he has everything he needs to make the jingle congruent with your goals.


Step 3: Jingle Creation

Jason then spends time creating the rough draft of the jingle which includes lyrics and piano and/or guitar.  This can take about ten hours or more as this includes composing and creating a rough music bed with multiple tracks.

 

Step 4: Second Meeting

Jason presents to you the rough draft of the jingle he created. At this meeting you share what you love, what you need adjusted - tempo, lyrics, etc.

 

Step 5: Revisions to Final Recording

He then goes back to create a 2nd or even a 3rd version until you are 100% satisfied.

 

Step 6: The Finishing Touches

Once final approval is given, your jingle is mixed and mastered for use on video, TV and radio. Your finalized jingle is emailed to you with all the versions you need for any future marketing.  At this point, you sign a licensing agreement for the duration of use agreed upon in your contract. 

For pricing and and more information contact us.

Feel free to check out our samples below.

RADIO CREATIVE